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MWC 2012 – Women March 13, 2012

Posted by reto wettach in poetic.

Well, the Mobile World Congress is kind of a very techy-businessy event – with lots of men in their traditional uniform of white shirt and suit.

Of course in such an environment, some products do tell a lot about the phantasies of these men, or at least of some of them:

The iPad Receptionist is a concept from Japan: the idea is that you install an iPad at your front-desk or at the bell. Visitors can then interact with this wonderful lady:

(by Analog12)

Even stranger is a similar concept of Virtual Assistant by Narada Robotics from Spain, a projection of a lady, which the user interacts with through voice. Interesting is that the screen, where the lady is projected to, has the shape of a lady. They advertise with the “closeness feel” to the user-client interaction (source):

(by Narada Robotics)

Last but not least a service also offered at the MWC: Modellvilla by MobileKing is a “sorority style house with over 100 beautiful, young models”. The users can interact with these girls “24/7”:

(own scan)

Well, I am happy that I am not the psychologist you has to interpret these offers…




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